Influence

Werner Erhard, a force for change, became a cultural icon and has shaped human consciousness since the early 1970’s. In 1971, Erhard introduced the breakthrough notion of "transformation" to the American public – a notion that redefined how people saw their lives and continues to be seen as a powerful, practical, and relevant resource in contemporary society.

Transformation, according to Erhard, creates a clear distinction between changing an existing model (no matter how significantly) and creating an entirely new model. This thinking gave rise to the idea that human beings could transform their lives in a very short period of time yielding powerful, long-lasting results.

Erhard developed a dynamic, evolutionary “think tank” for leading-edge programs designed to maximize personal and organizational effectiveness, communication, and the ability to relate to others. The results were extraordinary. To this day, people report remarkable, sustainable benefits in their personal and professional lives – in their families, careers, organizations, and communities.  

Millions of people have been influenced by Erhard's ideas through direct participation in programs he developed, the consulting he has personally done for hundreds of corporations and non-profits, and the approximately one hundred management consulting firms that license his approach to management and organizational development. Thought leaders in universities, training organizations, governmental entities, and non-governmental-organizations have used and built on his ideas, and have drawn on them in their books and other publications.

Erhard’s work as a consultant in creative thinking, corporate culture, productivity, integrity, and leadership continues to influence corporations, organizations and governmental agencies around the world.

"Werner Erhard is at once a thoughtful student of, and important contributor to, the continuing philosophical dialogue that has crafted the world civilization in which we all dwell today. Unlike many philosophers and students of philosophy, he not only originates and develops ideas, but also profoundly touches people with them – thereby transforming people’s experience of what is possible for human beings and their ability to act on that possibility."
Professor W.W. Bartley, III, Professor of Philosophy, California State University, Senior Research Fellow at Harvard University, and biographer of Ludwig Wittgenstein and Werner Erhard.